for investment development bank
The first investment bank with a nation-building development brief to operate in the Republic of Guinea needed a new corporate identity and website. Directing a brand team, I was able to deliver a compelling online presence to resonate in the bank's international markets.
"We wanted our brand and site to reflect honestly and clearly what we do. It does that and helps us communicate our mission to both communities and international markets."
Bank board member
New website for civil engineers
Having previously overseen the previous group website, which brought together its various companies across the financial services spectrum, the new site needed to showcase more effectively the range of opinions, advice and market knowledge across this diverse consultancy.
“We now have a website which gives life to the depth of knowledge, creative thinking and questioning approach across the group. Paddy’s ability to work effectively with senior people across the business was a critical contribution.”
Steve Butler, Chief Executive – Punter Southall Aspire
DC, DB and investment writing
Writing agenda-setting pieces, posts and mail-outs based on curated conference themes such as the annual investment conference, together with defined contribution events. I marry specialised knowledge with an accessible style to ensure your market is engaged.
"Too little writing for pensions and investments succeeds in connecting with people. Paddy's knowledge and experience means his words hit home. He makes a difference"
Principal, Barnett Waddingham